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Transform Your Content Into a Viral LinkedIn Post 📝
A practical guide to repurposing newsletters and blog articles into high-impact LinkedIn posts using a simple 3-step process prompt.
Hello and welcome back to B2B 👋
In last week’s bonus drop, we explored how to turn ChatGPT-5 into your personal content strategist. Here's the link to that guide in case you missed it.
This week, we’re focusing on a powerful framework that helps you repurpose newsletters (or any type of content) into viral, high-performing LinkedIn posts.
In fact, there’s a good chance you discovered B2B through a LinkedIn post written in this exact style.
Let’s break it down together. Ready? 👇
Table of Contents
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The Strategy ✅
Today’s prompt will help you create an engaging “comment-to-get” post. This is one of LinkedIn’s most effective formats for building reach and interaction.
The concept is simple: you tease or offer valuable off-platform content (such as a guide, checklist, or newsletter) and invite readers to engage by liking and commenting in order to receive it.
This works because it builds curiosity while also signaling to LinkedIn’s algorithm that your post is driving activity. The more engagement your post receives, the further it spreads.
Here’s an example:
Why This Works
This format is effective for two key reasons:
1. Increased engagement signals
When people like and comment, LinkedIn’s algorithm interprets it as a sign that your content is valuable. As a result, the platform rewards your post with more visibility, exposing it to a wider audience.
2. Avoiding the link penalty
By sharing your link in direct messages instead of the post itself, you sidestep LinkedIn’s link suppression. Since LinkedIn prefers to keep users on the platform, posts with external links often see reduced reach. Delivering the link via DMs ensures your content isn’t penalized.
I’ve tested this approach extensively, and I can confirm it consistently drives strong results.
The Prompt ✨
Below is the exact prompt you can copy and paste into Claude or ChatGPT to start generating high-performing LinkedIn posts right away:
3-Step LinkedIn Comment-to-Get Post Generator
Input Content:
[Paste your newsletter or blog post content here]
Transform the content above into an engaging LinkedIn post using the following process:
Step 1: Hook Generation
Generate 5 compelling, scroll-stopping hook options based on the content. Each hook should:
Create curiosity or urgency
Use strong, attention-grabbing words
Include numbers, timeframes, or results when possible
Be under 15 words
Vary in style and tone
Make readers want to stop scrolling and keep reading
Example Hook Formats:
"Steal our [process/system] for [outcome]"
"The [surprising] truth about [topic]"
"[Number] mistakes everyone makes with [topic]"
"How we [result] in [timeframe]"
"Stop doing [common mistake]. Do this instead"
"The [adjective] secret to [desired outcome]"
"[Number] [industry] leaders swear by this"
"Why [controversial statement] is true"
"I wish I knew this [timeframe] ago"
Step 2: Bullet Point Generation
Create 8 specific, actionable bullet points that highlight the benefits. Each should:
Be based on actual details from the provided content
Focus on clear outcomes, tools, or processes
Be result-oriented and valuable
Start consistently with “The,” “Our,” or “A”
Avoid fabricating numbers or specifics not in the source material
Example Bullet Formats:
"The [number]-word prompt we use to [outcome]"
"Our [adjective] workflow that delivers [result] in [timeframe]"
"The step-by-step setup for [tool or process]"
"A [method] for achieving [specific outcome]"
Step 3: Keyword Selection
Provide 3–5 keyword options for the “comment-to-get” strategy. Each keyword should:
Be relevant to the content’s topic
Be short and easy to type (1–2 words)
Be clear, memorable, and benefit-focused
Example Keywords:
GUIDE
TEMPLATE
WORKFLOW
CHECKLIST
[Topic-specific word]
Step 4: Final Post Assembly
Once hooks, bullet points, and a keyword are chosen, assemble the final LinkedIn post in this structure:
[Selected Hook]
Context/Authority: Share background, results, or experience that supports the hook.
Value Proposition: Introduce what you’re offering and how people can access it.
Benefits Section: You’ll get:
[Bullet point 1]
[Bullet point 2]
[Bullet point 3]
[Bullet point 4] (optional)
Call-to-Action: Use a natural transition, then:
“Give this post a like and comment [KEYWORD] and I’ll DM you the guide (must be connected).”
Process Instructions
Important: Complete each step individually and pause for user input before moving on.
Start: When content is provided, complete only Step 1 (5 hook options). Stop and wait for user selection.
After Hook Selection: Complete only Step 2 (8 bullet point options). Stop and wait for user selection.
After Bullet Selection: Complete only Step 3 (3–5 keyword options). Stop and wait for user selection.
After Keyword Selection: Complete Step 4 by creating the final LinkedIn post using the selected pieces.
The Workflow ⚙️
This is a process prompt, guiding you step by step instead of generating a post all at once.
You start by choosing from multiple hook options, then select bullet points, then a keyword, and only after that is the final post assembled. This approach saves time and reduces back-and-forth editing.
I recommend spending 5 to 10 minutes refining the output to match your voice and tone. Claude can get you from 0 percent to 80 percent quickly, while the final 20 percent, including polish and nuance, is up to you.
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That's it for today!
Before you go, we’d love to know what you thought of today's guide to help us improve the Blank2Bank experience for you.
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Until next time,
Blank2Bank Team