Blank2Bank - Issue #4

5-minute weekly hits of business news, AI trends, tools, and career insights - by Tezons.

Your Weekly B2B is Here! 💡

Hey! 👋
Welcome to this week’s edition of Blank2Bank - your 5-minute power-up for business growth, AI breakthroughs, smart tools, and career-boosting insights. Whether you're launching a startup, scaling a side hustle, or climbing the career ladder, we’ve got something to fuel your next move. Let’s get to it! 🚀

Heads up!
Some exciting changes are brewing behind the scenes at the B2B Newsletter. Not quite ready to spill the beans just yet - but trust me, it’ll be worth the wait. 👀
Stay tuned!

This Week in Business & Tech 🗞️

1️⃣ Business: Marks & Spencer Restores Online Orders After Prolonged Cyberattack

Marks & Spencer has officially restored online orders for its fashion, home, and beauty products after nearly two months of digital silence following a major cyberattack. The disruption, which began in April, is estimated to have cost the British retailer around £300 million in operating profit. While groceries continued to operate normally, the fashion and home departments (key revenue drivers), were completely frozen, impacting both sales and customer trust.

Now that services are back online, M&S is ramping up its digital infrastructure and cybersecurity protocols to prevent future breaches. The company is also using this moment as a reset, doubling down on digital strategy and customer experience to regain momentum. In a retail landscape where online operations are mission-critical, this comeback marks more than just a recovery, it’s a necessary evolution.

2️⃣ Finance: FCA Cracks Down on “Finfluencers” Pushing Financial Scams

The UK’s Financial Conduct Authority is tightening the reins on financial influencers or "finfluencers", who promote risky or misleading advice on social media. With the rise of Instagram and TikTok finance “gurus,” many unqualified creators have been pushing high-risk investments to young and inexperienced audiences. Now, the FCA is responding with serious measures, including cease-and-desist letters, legal action, and criminal investigations.

This marks a shift in how regulators are adapting to the financial realities of digital culture. The days of casually suggesting crypto tokens or sketchy investment platforms without consequence are numbered. The message is clear: if you're influencing financial decisions online, you're playing in regulated territory, and the watchdogs are watching.

3️⃣ Marketing: Amazon Launches Generative AI Video Tool for Advertisers

Amazon has just opened up its generative AI video creation tool to all advertisers in the U.S., marking a major step in the democratization of AI-powered marketing. The tool can turn a simple product listing into six polished promotional videos in minutes - no video team, no creative agency, just enter your product ID and let the AI do the rest.

This move puts Amazon squarely in the AI marketing arms race alongside Meta and Google, who are also rolling out advanced ad tools. For small businesses and indie brands, this levels the playing field by making high-quality ad content faster and cheaper to produce. Expect to see a surge of hyper-polished product videos hitting your feed - only now, they might’ve been made in seconds.

Tool of the Week: Ahrefs 🛠️

Ahrefs is a powerful all-in-one SEO toolset designed to help you grow your website traffic and outrank competitors in search engines. It offers features like site audits, keyword research, backlink analysis, content exploration, and rank tracking - all in one intuitive dashboard.

Whether you're a marketer, content creator, SEO professional, or business owner, Ahrefs equips you with deep insights into how your website is performing and what strategies your competitors are using. Its massive backlink index and keyword database make it one of the most trusted tools in the industry.

From discovering high-impact keywords to tracking your SEO progress and spying on your competition, Ahrefs makes data-driven marketing accessible and actionable.

Career & Hustle Tips 💼

Protect CEO Time - Even If You’re a Team of One

As a founder, it’s easy to get buried in the day-to-day. But real growth comes from stepping back and working on the business, not just in it.

🔍 Tip: Block 90 minutes a week for “CEO Time.” Use it to review your metrics, think through strategy, explore new ideas, or connect with potential partners. No tasks. No Slack. Just high-leverage thinking.

Your startup needs a visionary just as much as it needs a doer. Make space for both.

This Week in AI 🤖

Google Unveils Gemini 1.5 with Advanced Multimodal Capabilities

Google has officially launched Gemini 1.5, the latest iteration of its AI model, boasting significant improvements in multimodal understanding - meaning it can process and generate content that combines text, images, and more complex data formats seamlessly. This upgrade builds on Gemini 1, enhancing contextual awareness and enabling more sophisticated AI-driven applications in creative design, coding assistance, and conversational AI.

Gemini 1.5 also introduces stricter ethical guardrails to prevent misuse, including better detection of harmful content and misinformation, reflecting Google’s ongoing commitment to responsible AI development. The model is expected to power a range of Google products in the coming months, including updates to Bard and Workspace tools, aiming to boost productivity and creativity for millions of users.

This release highlights the rapid pace of innovation in AI and the expanding role of multimodal models in reshaping how we interact with technology. As AI models become more versatile, companies face increasing pressure to balance cutting-edge features with user safety and data privacy concerns.

Bonus Tools 💎

Discover 3 handpicked tools that bring extra value to your business toolkit. These bonus picks are carefully selected to help you boost productivity, streamline your workflow, and unlock new growth opportunities. Check them out and level up your game!

Beehiiv

Newsletter Growth Platform

Whalesync

2-Way Sync

Hostinger

Hosting

Quote of the Week 💬

“Success in business requires training, discipline, and hard work. But if you’re not frightened by these things, the opportunities are just as great today as they ever were.”

David Rockefeller

Until next time,